After severe flooding in China’s northern Shanxi province earlier this month, which local media said has affected more than 1.76 million people, domestic sports shoe brands including Anta, Li-Ning, 361 Degrees, Xtep and Erke have all donated millions in cash and equipment to the disaster areas.

Anta announced via social media platform Weibo that it had donated ¥20 million or $3.1 million in the days following the flooding.

361 Degrees and Erke’s parent Hongxing Erke also both donated ¥20 million, whereas Xtep and Li-Ning donated ¥25 million (around $3.9 million) apiece.

Several sports companies, including Anta, made similar donations in the wake of flooding in Henan province over the summer.

Image: Li-Ning via Instagram.

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