Anta confident of hitting 2020 growth targets
The company said: “In the contexts of China having the pandemic under control, the sports market regaining traction, and China's consumer confidence index taking the lead globally, Anta Group has the confidence to achieve its full-year growth target.”
Anta chairman Ding Shizhong said: "Pandemic prevention and sustainable development of our businesses are the top two priorities. Having survived from all the challenges in the first half of 2020, we should continue pursuing digital transformation of the group, implementing the "direct-to-consumer" strategy and upgrading our business model, in order to guard our leading position in the industry and maintain our brand vitality. As China has done a remarkable job in fighting against the pandemic, we remain positive and confident about China's consumer market and the growth of China's sports industry."
The group owns brands including Anta, Fila, Descente and Kolon Sport. It operates more than 12,400 stores across China.
