Snapchat steps into ecommerce with adidas collaboration
17/10/2019
Snapchat’s 203 million daily active users (per Snapchat’s Q2 reports) can now buy their next pair of adidas baseball cleats from within the photo-sharing social media platform. Produced with developer AvatarLabs, adidas has created an online baseball game for Snapchat through which users can click their way to buying affiliated shoes.