Basketball footwear outperforms falling athletic footwear market in the US

11/07/2014

Sales of athletic footwear in the US in the year to the end of April fell by 4%, according to research firm NPD Group, with basketball shoes making up a quarter of sales. Sales of basketball performance footwear grew by 12% to $1.63 billion while “basketball-inspired footwear” grew by 9% to $1.45 billion. “Just one look at the colours, styles,...