World famous rapper Eminem has joined forces with Nike, to create a limited edition run of the Air Max series to benefit charity. An ardent fan of the Air Max and avid collector of sneakers, Eminem has designed limited-edition uppers for eight different shoes in the Air Max series: from the Air Max '87 (originally designed by Tinker Hatfield, one of the world's foremost footwear designers), all the way up to the most recent Air Max 360, the new full-length Air technology from Nike. His reinterpretation of the upper has been laid onto the original blueprints for each of the Air Max shoes to create a set of shoe designs.

Only eight full sets of the footwear (64 pairs of shoes in total) will be produced before they are auctioned off over a period of four weeks, starting on August 31, to help raise money for the Marshall Mathers Foundation and ninemillion.org, a  global campaign led by the UN Refugee Agency (UNHCR).