News

New Balance steps up lean manufacturing

18/02/2008

New Balance Athletic Shoes has announced ambitious plans to step up production in Europe, Middle East and African (EMEA) region through a partnership with the UK’s Manufacturing Advisory Service (MAS) North West.

The company, which has its EMEA headquarters in Warrington, UK, intends doubling turnover across the region by 2012, with the annual output at its UK facility in Flimby, Cumbria set to triple to three million pairs of shoes.

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