News

Italian-style Crocs challenge ‘ugly’ association

17/09/2007

US-based comfort footwear manufacturer Crocs is to launch a new high-end, ‘comfort meets fashion’ range, challenging many peoples’ preconceptions of the Croslite-based sandals.

"When people think of Crocs, they might think of ugly and then they think of comfort," said vice president and co-founder Lyndon Hanson.

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