Massimo Donda’s 'At the Feet of Success’ published in English
In cooperation with journalist Andrea Guolo, Mr Donda researched 16 companies, analysing the various types of Italian footwear currently on the market. These enterprises included four high-end enterprises: Fratelli Rossetti, Renè Caovilla, Casadei and Moreschi; one specialised in the comfort sector: Melluso; two representing the casual sector: Lumberjack and Frau; three from the sports segment: Fila, Diadora and Superga; three representing the large quantities sector: Olip, Manas and De Fonseca; one from the fashion segment: Fornari; and two specialising in the children’s footwear: Primigi and Siport/Barbie.