The Indian footwear industry views this development as the opening of a ‘new marketing window’ with new opportunities within the EU.

He revealed that Taiwanese companies have shown interest in investing in the industry in both Andhra Pradesh and Tamil Nadu (Sriperumpudur). The focus would be on diversifying from high-end products in the $15-$20 per pair price band to low-priced leather products in the range of $5 to $9 per pair to become more competitive. "We must switch over to volumes rather than persisting in the high price segments," he added.

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