Flat Tire Footwear with Crumb-Tech technology set to launch
Gravity Group, Inc. has announced the inaugural launch of its Flat Tire Footwear autumn 2006 shoe line, featuring its patent-pending Crumb-Tech Comfort System.
The Crumb-Tech Comfort System incorporates loose Crumb Rubber as a filler material in the outsoles of its shoes, resulting in a shoe of superior comfort that also helps preserve natural resources. Crumb Rubber is a Post-Consumer Waste Recycled Material (PCW), and is made from 100% recycled scrap tires that have been shredded and ground to a loose composition.