News

Ferragamo to double down on brand message

13/03/2026

Salvatore Ferragamo plans to build on its “detailed action plan” launched last year to strengthen the brand through a focus on leather. For footwear, it will "maintain a clear product selection", enhancing distinctive footwear families.  It broadened the Hug collection of bags and added new styles such as the Soft bag. It will add extra lines...

To continue reading this story, please sign in or register.