Anta to launch first ‘zero-carbon’ store concept

08/04/2024

Chinese sports shoe brand Anta is expected to open its first “zero-carbon” store, Antazero, along Shanghai’s historic Wukang Road later this month, according to reports from within the country.

Following March’s official US market debut and the inauguration of the company's Anta Sneakerverse concept in Beijing, Antazero’s launch will likely coincide with global Earth Day celebrations on April 22, local media said.