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Simple truth behind Icebug expansion

12/01/2024
Simple truth behind Icebug expansion

Slip-resistant footwear brand Icebug has confirmed that it will open a new store in Stockholm in April, adding to the concept store it already runs in Gothenburg.

Norrlandsgatan in the centre of the Swedish capital will be the new store’s address. It will offer customers a shoe repair service as well as the full range of new Icebug collections.

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