New Balance readies 550 Hemp for retail
31/03/2023
Boston-based sports footwear company New Balance is to launch a neutral-toned “hemp” version of its 550 basketball shoe, designed by Steven Smith and initially released in 1989.
The woven uppers are majority hemp-fibre textile, with minimal suede elements and some contrasting black embroidery to make details such as the trainers’ model number and New Balance branding stand out.