News

Anta Group beats its 2019 Double 11 sales by 53%

20/11/2020
Anta Group beats its 2019 Double 11 sales by 53%

By 00:08 on November 11 (also known as Double 11 or Singles’ Day in China), Anta Group’s e-commerce sales had exceeded 2019’s full-day Double 11 performance.  As of 23:59 on the same day, its Double 11 e-commerce turnover was roughly ¥2.8 billion RMB (around $425 million), an increase of 53% compared to the previous year’s full-day sales.  The...

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