Pandemic provides unexpected boost for made-to-measure
18/11/2020
Footwear industry commentators in Italy have noticed an unexpected trend emerging from the covid-19 crisis: a boost for bespoke shoes.
Many Italian towns and cities still have independent artisans offering made-to-measure shoes, often at prices that compare favourably with higher-end factory-made footwear.
More consumers than before are being attracted to them for two main reasons.