News

Chinese group snaps up owner of K-Swiss brand

07/05/2019

Chinese sportswear group Xtep International has announced it has agreed to purchase E-Land Footwear, the owner of US athletic shoe brand K-Swiss. It will pay $260 million for a 100% stake in the company.  The acquisition is part of Xtep’s strategy to become a multi-brand group. Other brands owned by E-Land include Palladium, Supra, PLDM and ...

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