Michelin sole offers 40% greater traction on ice
11/12/2017
US sportswear brand Columbia and Swedish outdoor footwear brand Icebug are the latest companies to incorporate technical soles from Michelin into their products. Both brands will adopt Michelin’s Ice Control outsole technology, which is said to offer 40% greater traction on ice. Columbia’s Canuk Titanium Omni-Heat OutDry boot and Icebug’s Solus M ...