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Converse breathes new life into iconic design

10/03/2017
Converse breathes new life into iconic design

US brand Converse is targeting millennials with a revamp of its classic Chuck Taylor All Star shoe, which features a new silhouette and a lightweight design.  It is the second time in two years that the Nike-owned company had made changes to the iconic model in an attempt to introduce it to the younger generation. In 2015, it launched the Chuck...

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