News

Cheaney’s new initiative makes 1.2 million shoe permutations possible

17/11/2016
Cheaney’s new initiative makes 1.2 million shoe permutations possible

Men’s shoe brand Cheaney has launched a new initiative at its Jermyn Street store in London, offering customers that chance to customise a pair of handmade shoes. With the shoe style, leather type, the colour of the upper, sole, laces and lining and even the style of the eyelets to be decided, Cheaney has calculated that 1.2 million permutations...

To continue reading this story, please sign in or register.