Cheaney’s new initiative makes 1.2 million shoe permutations possible
17/11/2016
Men’s shoe brand Cheaney has launched a new initiative at its Jermyn Street store in London, offering customers that chance to customise a pair of handmade shoes. With the shoe style, leather type, the colour of the upper, sole, laces and lining and even the style of the eyelets to be decided, Cheaney has calculated that 1.2 million permutations...