News

Nike hails ‘amazing’ results from China strategy

29/03/2016
Nike hails ‘amazing’ results from China strategy

Nike has described it recent performance in China as amazing, after realigning the business to concentrate on sportswear, running, Jordan and Nike basketball. Revenues grew 27% during the third quarter, and revenues during Chinese New Year “surpassed anything seen before”, driven by strong sales at partners Bai Li and Pou Sheng. Andy Campion,...

To continue reading this story, please sign in or register.

Related stories:

Nike offers glimpse at redesigned headquarters 06/04/2016
Ever-Glory closes 270 stores in 2015 01/04/2016
Record exhibitors expected at Asia Outdoor 23/03/2016
Better year for Li Ning as Chinese consumers embrace sport 23/03/2016
Big fall in China’s footwear export revenues in first two months 22/03/2016
Asia-Pacific proves strong for Ferragamo 21/03/2016
Untapped potential in Kenyan shoe sector 09/03/2016
Synthetic “invasion” alarms Ecuadorean footwear manufacturers 22/02/2016
‘First signs of recovery’ for Italian footwear 19/02/2016
Adidas in ‘great shape’ with 10% growth in 2015 15/02/2016

Footwearbiz.com cannot be held responsible for content if the language setting is changed from English.

The translations provided by Google Translate are automated and therefore might not be accurate and may contain incorrect, offensive or misleading language. We offer this facility as a guide only.