Nike veteran to drive ‘running’ at Under Armour
Sports brand Under Armour has appointed former Nike footwear director Fritz Taylor as vice-president of its running shoe segment.
Kip Fulks, Under Armour’s chief operating officer, described him as “one of the most respected leaders in the performance footwear space”. “He is a pioneer in product development and his innovation expertise will be invaluable to Under Armour, as we continue to assert and expand our global leadership in footwear.”