New Gucci shoe collection supports African schools project
Italy-based luxury goods group Gucci has launched its first children’s collection and has simultaneously extended its longstanding relationship with UNICEF through a $ 1 million pledge to UNICEF's Schools for Africa programme.
Conceived by creative director, Frida Giannini, the new collection is divided into two age ranges from 0-2 years and 2-8 years and will launch for spring-summer 2011. The range includes shoes, apparel, small leathergoods and accessories.
The launch marks six years of partnership between Gucci and UNICEF, which has helped raise more than $8 million to-date. The ‘Schools for Africa’ programme aims to increase access to quality basic education for all children, with a special emphasis on helping the most disadvantaged.