Hi-Tec prepares for lively launch
22/03/2010
Sports and outdoor footwear brand Hi-Tec has commissioned London-based creative marketing agency Live & Breathe to help launch its new brand proposition, which it will unveil to consumers for the spring-summer 2011 season.The campaign, Hi-Tec Inspired By Life, has been in development for over 18 months and will have its inaugural launch...