News

LaCrosse drops END as independent brand

11/08/2009

Outdoor footwear and apparel brand LaCrosse is to discontinue END (Environmentally Neutral Design) Footwear as a standalone outdoor and running brand.

In a statement, the company said it planned to “leverage the END platform of innovative lightweight designs” into its LaCrosse and Danner product lines and distribution channels for autumn 2010.

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