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Adidas expects double-digit growth in South Africa

11/06/2009

German sports footwear and apparel brand adidas is to extend its presence in the global football market in 2010, using its status as an official sponsor of the FIFA World Cup in South Africa as a platform.Chief executive, Herbert Hainer, said: “We start from the same position as for the extremely successful 2006 World Cup. As official sponsor,...

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