Payless goes green
16/10/2008
The forthcoming line will include fashionable footwear and accessory products made from sustainable and eco-friendly materials such as linen, natural hemp and recycled outsoles, as well as using eco-smart packaging. The new brand will launch initially for women, expanding to include children's and men's styles in the future.
"The sustainability movement is pervasive today and is touching so many elements of consumers' daily lives and they are interested in more and more green product options being available to them," said Matt Rubel, CEO of Collective Brands, Inc., the parent company of Payless ShoeSource. "But green items are often expensive and inaccessible to so many. With our mission to democratise the latest ideas in footwear and accessories, we are in the best position and proud to bring forward a green footwear line that is affordable and accessible to all.
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