Athletic footwear and apparel company Saucony, Inc., a division of Stride Rite, has appointed Fran Allen to the newly created position of senior vice president of global sales. Mr Allen will join the firm on September 8 and will report to its president, Richie Woodworth.

Mr Allen previously served as executive vice president of North American Sales at New Balance Athletic Shoe, Inc. He was responsible for the brand's US and Canadian sales operations. He worked at New Balance for almost 20 years, prior to which he served in various sales and product marketing positions, including director of sales for Foot-Joy and vice president of sales and product at Puma USA.

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