North Face becomes bluesign member

08/08/2008
Outdoor footwear, apparel and accessories brand The North Face, a division of VF Outdoor, Inc., has become a bluesign member, allowing it to enter an established circle of retailers and brands that rely on the bluesign standard to manage all environment, health and safety issues in their supply chain.

For most brands, consumer safety and sustainable production have become extremely important and, in order to gain the consumer’s long-term trust in their brand, many are facing new challenges in these areas. Reducing environmental footprint and conserving resources in production have become critical factors. As a bluesign member, The North Face can benefit from practical solutions regarding these issues. In order to become a bluesign member, a retailer or brand company must be strongly committed to sustainability and corporate social responsibility.