Reliance brings Pavers to India

09/04/2008


UK brand Pavers England Footprints Limited (PEFL) has entered the Indian market by allowing Reliance Footwear to stock its shoes in its flagship dedicated Footprints stores.

PEFL chairman, Stuart Paver, said on concluding the deal: "We are excited to be in India and have aggressive plans for this vibrant market as we look at investing in design and development within India to customise our European footwear in the Indian market."

Local media suggested one are in which PEFL would look to invest would be in its own design studio in Chennai.