European brand launches in India
10/12/2007
Dubai-based retailer Landmark Group has launched European apparel, footwear and accessories label Springfield in India with the opening of the brand’s first store in Mumbai.
Commenting on the launch, Sandeep Krishan, Brand head, said, “Springfield is best-suited for the young, cosmopolitan male in search of a fashionable brand that offers a good quality-price relationship. The collection oozes a ‘cool’ attitude with an overall rugged look and feel. All in all, this is a great offering for the urban Indian male who is conscious of being in sync with global fashion trends and not afraid of experimenting.”Although the store will, initially, only offer men’s goods, the company plans to launch a complete collection for women next season.
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