Industry organisation wins praise for makeover
17/10/2007
The Madrid chamber of commerce has published a catalogue to highlight positive “changes of image” carried out in the course of this year by small and medium enterprises across Spain, including the Spanish footwear industry federation (FICE).
The chamber of commerce picked the 100 best examples of companies that had used online and print design to make themselves more recognisable to customers and to distinguish themselves successfully from direct competitors.
The changes are the result of advice from high-level graphic design professionals, made available to the small and medium businesses with the support of the chamber of commerce.
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