Brand management company Cherokee Inc. has signed a new license agreement for its Cherokee brand with Grupo Pão de Acucar, one of the largest retailers in Brazil, for their Hypermarket Retail Stores - Extra. The multi-year agreement covers a wide range of categories including men’s, women’s and children’s footwear, clothing, accessories and home wares.

“With our recent launch in Chile, and fast approaching launch in Peru with our partner Falabella-Tottus, the brand is now almost fully-licensed throughout South America,” said senior vice president, Larry Sass.

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