US footwear wholesaler and retailer Brown Shoe Company, Inc. has appointed Sheri Wilson-Gray as senior vice president and the newly-created role of chief marketing officer, effective June 4. In her new position, she will focus on strategic brand development and be responsible for directing marketing communications, consumer research, public relations and the licensing of Brown Shoe brands.

Ms Wilson-Gray joins Brown Shoe from Island Global Yachting, where she has served as executive vice president, Marketing since 2005 and was responsible for developing all branding and marketing initiatives for the company. Prior to that, she held the position of executive vice president, chief marketing officer for Saks Fifth Avenue.