Bayer MaterialScience to increase focus on customi - footwearbiz: Lead

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Bayer MaterialScience to increase focus on customised footwear solutions

24/11/2006

Bayer MaterialScience AG is to increase its focus on customised footwear solutions. The company will increasingly use its global network of polyurethane systems houses to develop further tailor-made solutions under the BaySystems brand, supported centrally by the innovation segment of the polyurethanes business unit, headquartered in Leverkusen, Germany, which will now focus more on the development of basic components. These components are then customised by the polyurethane systems houses in the BaySystems network to meet customers’ precise needs.


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