Jermyn Street neighbour invests in Tricker’s
Specialist shirt manufacturer Turnbull & Asser has announced an investment in Northampton-based, high-end footwear manufacturer Tricker’s.
As part of the deal, the creative director of Turnbull & Asser, Roberto Menichetti, will take up a creative leadership role for Tricker’s too. In addition, Turnbull & Asser will now offer Tricker’s shoes and boots to customers at its shops in London and New York.
Tricker’s was founded in 1829 and claims to be the oldest established shoemaker in England. It still makes it footwear from start to finish at its factory in Northampton. Like many high-end footwear brands, Tricker’s also has a boutique on London’s Jermyn Street, no more than a few doors along from Turnbull & Asser.
Commenting on the development, Roberto Menichetti, said: “Entering Tricker’s historic building in Northampton is an intense experience. You don’t see only history, but a future that will continue to live. To safeguard Tricker’s means giving continuity to a timeless identity: looking ahead without losing its essence.”
The managing director of the footwear manufacturing company, Martin Mason, said: “Tricker’s has always stood for substance: the integrity of our materials, the discipline of our processes and the pride of making in Northampton. Roberto’s arrival marks an important moment for the brand. His deep understanding of style and comfort will ensure that the shoes crafted here continue to feel relevant for years to come. Ours is a product with emotional investment, a story worth telling and one people want to hear. Roberto will help guide Tricker’s toward a future that is authentic, resonant and enduring.”
