Apparel sales hold up at Columbia, but footwear revenues fall
Sports and outdoor brand Columbia Sportswear has reported full-year revenues for 2024 of more than $3.3 billion, down by 3% compared to the previous year.
More than $2 billion of revenues in 2024 came from the US, but this was down by 8% year on year. In contrast, its sales in Latin America and Asia Pacific (reported together) increased by 8% to reach $560 million, and sales in Europe went up by 9% to reach $511 million.
Its main brand, Columbia, contributed more than 85% of group revenues last year, with $2.9 billion, down by 1% year on year. It achieved 7% growth with its Mountain Hardwear brand, which had revenues of $108.5 million.
However, revenues at outdoor footwear brand Sorel, which reached $238.2 million last year, were down by 29%. Yoga, climbing, hiking and outdoor clothing brand Prana had revenues of $104 million, down by 8% year on year.
Across all brands, revenues from sales of apparel, accessories and equipment were in line with the previous year’s at near $2.7 billion. Revenues from footwear across the group down by 16% at $681.4 million.
Commenting on the figures, chief executive, Tim Boyle, said overall sales had returned to growth in the fourth quarter of 2024 and that he found this encouraging. “We expect continued growth in 2025 across most brands and regions,” he said.
