Aokang continues its winning streak
Zhejiang-based footwear manufacturer and brand Aokang took home two of the top prizes during an awards ceremony held in Shanghai last month.
The evening was organised by Yaok Group, a local research consultancy and services provider that specialises in high-net-worth individuals.
Aokang founder and chairman, Wang Zhentao (pictured right), was singled out for lifestyle industry leadership in 2022, receiving an individual prize, while his company won a separate award for being last year’s “Chinese brand with the most luxury potential”.
The business, which recently expanded into athletic footwear, says it has by now collected data on over 3 million individuals’ foot shapes, after making leather shoes for close to 35 years now. Though not officially established until January 1, 2001, Mr Wang co-founded the company's predecessor back in 1989.
Another consultancy, TopBrand Union, also awarded Mr Wang with its own “2022 Person of the Year for Top 10 Chinese Brands” trophy in January. Aokang won the “China Comfortable Men’s Shoes” award at the same time.
Mr Wang is pictured receiving his award from Yaok Group in April. Image courtesy.
