Online strategy works well for Spanish brand

25/01/2023

Spanish footwear brand Castañer has reported revenues of 24 million for 2022. This figure represents an increase of 25% compared to the previous year and takes the brand’s sales figures back to pre-pandemic levels.

Castañer said it had grown its online sales by more than 20% year on year and that this had played a significant role in its results. It devised a new, omni-channel strategy during the covid-19 pandemic.