A footwear group in Pakistan, Urban Sole, has signed an agreement with Wortmann under which it will become an official partner for the German group’s Jana brand.

Urban Sole will manufacture and distribute Jana shoes across Pakistan. 

Wortmann launched Jana in 2000 and now has representation for the brand in more than 40 countries.

For several years, Jana has been using recycled PET from plastic bottles in the lining of its shoes. Urban Sole has said this will be part of its offering to consumers in Pakistan too.

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