The latest issue of World Footwear is now available
07/03/2018
In this issue, we put the spotlight on women’s footwear. It includes a closer look at how sports shoe brands are adjusting their strategies to attract female customers; they are beginning to realise that they need to do more than just adapt the products they have already created for men.
We also hear from Brazilian footwear and accessories brand Carmen Steffens, which is based in Franca, traditionally known for its men’s shoes, but specialises in products for women.
An extensive technical offering includes an article that explores the “comfort compromises” of women’s fashion footwear and we explore why mass customisation is finally becoming a reality in the footwear industry. We also reveal the secret to an elegant women’s court shoe.
Our Love of Shoes section has a very global feel as we report on a visit by French footwear students to Japan, examine how the Mexican state of Jalisco has become the place to go for women’s fashion footwear, and bring news about a five-country project that aims to safeguard the future of Europe’s high-end footwear sector.
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