Exhibitors up, visitors down at ISPO 2018
05/02/2018
Over the four days of the show, 84,000 visitors passed through doors, a fall of 3.3% compared to last year’s figures. However, the organisers said these visitors represented 120 countries in 2018, increasing the international character of the fair.
They said a focus on digital solutions in product development, manufacturing, marketing and sales, highlighted in a new area called ISPO Digitize, proved particularly popular and added that snowy conditions were generating high levels of interest in and demand for new winter sports equipment and clothing.
In 2019, ISPO will take place in Munich from February 3-6.
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