Wal-Mart moves into online shoe sales - footwearbiz: Leading site for

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Wal-Mart moves into online shoe sales

09/01/2017
At the end of 2016, online retail marketplace Jet.com (now owned by Wal-Mart) acquired Boston-based ShoeBuy for a reported $70 million.

ShoeBuy launched in 1999 and was an early mover in online footwear sales. Commentators in the US have said Wal-Mart wants to make more impact in online retailing, which is why it acquired the Jet.com marketplace in August 2016, paying $3.3 billion for it.


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