EasyJet smart shoes could help tourists navigate
13/05/2016
‘Sneakairs’ are the result of a collaboration with technology developer D6 and feature sensors that can be connected to a smartphone app via Bluetooth. The shoes use the phone’s GPS to navigate and one of the shoes will vibrate depending on whether the wearer should turn left or right. This means there is no need to look at a map or phone, allowing tourists to enjoy the sights.
Peter Duffy, EasyJet's marketing director, says that the shoes offer “a practical solution to those passengers who want to relax visiting a new place without the need of a map and enjoy every moment while they explore a new city."
The prototype was tested during the Barcelona Street Project with testers asked to walk to different landmarks within the city without using a map to see if the shoes guided them correctly. EasyJet hopes to eventually sell the product on-board its flights.
Share this story:
