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BFA offers vote of confidence to GDS

06/06/2014
British presence at GDS in Dusseldorf at the end of July is set to increase from 15 to 26 brands as confidence grows in the new format which features more lifestyle-focused halls.

The British stand, hosted by the British Footwear Association, will be located on the highlighted route in the new Hall 5 and spaces are still available.

The area will include a reception and seated meeting area and will include stands for up to eight new/SME brands.

Last week we reported that funding for UK-based companies to attend international trade shows is expected to be cut by about 30% in the upcoming year.



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