Local footwear is best, say Vietnamese - footwearbiz: Leading site for

News

Local footwear is best, say Vietnamese

19/07/2013
More than two thirds of Vietnamese consumers choose footwear made in their own country, according to the Viet Nam Leather and Footwear Association.

The association surveyed customers in Ha Noi, HCM City, Hai Phong, Thanh Hoa and Binh Duong to develop strategies for product design, pricing and distribution. The association said the survey highlighted the growth potential of the domestic footwear market.

The brands most favoured are Biti's, Thuong Dinh and Vinagiay, it was reported in local press.

Biti's has an annual production capacity of 20 million pairs, 55% of which are sold in the domestic market via 60 distribution centres and 3,500 agents. The company has increased its turnover by between 20% and 30% every year.



footwearbiz.com cannot be held responsible for content if the language setting is changed from English.

The translations provided by Google Translate are automated and therefore might not be accurate and may contain incorrect, offensive or misleading language. We offer this facility as a guide only.