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Shoe industry veteran dies in New York

13/09/2012
The man credited with one of the first commercial tie-ups of a footwear brand for his licensing of the Snoopy character in the 1970s has died in New York aged 83.

Jack Weissman worked in his family shoe business before setting up Marketing Footwear Associates, which also licensed ET, the National Football League, Pac-Man and Budweiser.

In 1999, Weissman was inducted into the Licensing Hall of Fame, the highest award of the Licensing Industry Merchandisers’ Association.

He was a career-long member of Two Ten Footwear Foundation, the charitable arm of the shoe industry and which has launched the Jack L Weissman Memorial Scholarship Fund in his honour.

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