KangaROOS bounce back in Scandinavia

09/08/2012
Reports from Scandinavia suggest a revival of iconic 1980s footwear brand KangaROOS is making it one of the hottest sneaker brands in the market there at the moment.

Oslo-based Viking Footwear is the licence-holder for the brand in Scandinavia. KangaROOS children’s shoes have been popular across the region for many years. More recently, however, retro-style sneakers with the brand’s iconic pocket have become a hot ticket in some of the most fashionable sneaker stores there, including Norse Store in Copenhagen.

Industry experts in that part of Europe have said that trendy stores across Scandinavia are stocking KangaROOS, with limited-edition collaborations already taking place, and more are in the pipeline.