Rockport CEO will make move to Jack Wolfskin
15/03/2012
Mr Rupp will move back to his native Germany to take up the Jack Wolfskin role in July this year. He has been president of Rockport for the last four years and has spent more than 10 years with the Adidas Group, of which Rockport is part. Before Rockport, he was chief operating officer of Reebok.
Commenting on the decision to leave the group, Mr Rupp said: “Jack Wolfskin is a unique brand with a great product range, widely seen in Europe as the number-one outdoor company and becoming a globally recognised brand. I really look forward to working with the existing management team to drive development of the brand in a manner true to the authentic heritage that the team has built over the last 25 years.”
Dr Axel Herberg, chairman of Jack Wolfskin, said in response: “We had a clear target profile for the position and Michael Rupp is the ideal person to fit the culture and business goals of Jack Wolfskin. His deep knowledge of the sporting goods industry and of the German market, combined with his vast international experience with leading global brands will be a huge benefit.”
Jack Wolfskin dded shoes to its product range for the first time in 1999 and increased its presence in the footwear market in 2004 with the introduction of its breathable, waterproof Texapore O2 membrane for shoes, followed two years later by an updated version, Texapore O3. It went past 1.5 million pairs for the first time in footwear sales in 2011.
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