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Reflexology flip flops reach UK market

08/04/2011
A new flip flop from Japan, called Kenkoh, will be available on the UK market this summer, after success in Japan and in the US.

Kenkoh are based on the principles of reflexology and, according to the footwear brand behind the product, offer a range of health benefits, from perking up tired legs, and soothing stiff joints, to easing sore muscles and massaging the wearer's feet. Relief from back ache and even migraines are also among the claims.

Natural rubber in the material mix and nodules on the insole massage the feet. An arch in the middle of the sandal supports flat feet. The grip around the sandal stimulates the back of the toes, targeting key reflex points.

This range ties in with the bright block colours of the season; blush pink and lime green are the key colour ways available in the Kenkoh range for women and there’s also classic black.

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